Improved Pages load faster
Product and pack imagery now ships in modern formats with tighter compression. Browsing feels quicker, especially on mid-range phones on 4G, where most orders actually happen.
Founders at work
The founders build Swagloop hands-on. This is the log: every customer-facing feature and improvement we ship, with dates and the person who shipped it.
Product and pack imagery now ships in modern formats with tighter compression. Browsing feels quicker, especially on mid-range phones on 4G, where most orders actually happen.
A dedicated Diwali category alongside the festive landing page, so you can browse festival-ready packs and products in one place well before the season starts.
Every order now shows its shipments and where they are, right on your dashboard. No more emailing us for a status update.
Send recipients a private link and let each person pick their gift and enter their own delivery address. You stop collecting sizes and addresses over spreadsheets; we handle the rest.
Turn a curated pack into a proposal page you can share with stakeholders by link: items, per-unit pricing and totals laid out for a decision, not a sales pitch.
Our team can now edit the details of a placed order directly, so a correction you phone in (quantities, addresses, artwork) is applied in minutes, not re-keyed through a new order.
Festive corporate gifting gets its own home at /diwali: curated hampers and branded gifts with the same 25-unit minimum and visible lead times.
A proper About page with the people who curate, build and ship your orders. Corporate gifting runs on trust; you should know who you are buying from.
A plain-language policy covering defects, shortages and credit notes on bulk orders. The terms were always fair; now they are written down where you can read them before you pay.
Pay by card or UPI through Razorpay, or by bank transfer with payment details on the order. GST invoice included either way.
New internal tooling for creating orders, managing the catalog, and handling your logo artwork. You do not see it, but you feel it: quicker quotes, quicker changes, quicker dispatch.
Swagloop MCP lets tools like Claude and ChatGPT search our catalog and assemble packs on your behalf. If your team plans gifting inside an AI assistant, it can now order through one too.
The homepage and product catalog were redesigned around the packs themselves: cleaner layout, real photography up front, and product pages that get to price and lead time quicker.
Curation rebuilt end to end: describe your brief in a sentence (team, occasion, budget per head) and get four ready-to-ship pack options from our vetted catalog. The front door of Swagloop.
Attach your logo files right on the order details, so production starts from the artwork you actually want on the merch.
The first cut of our curation flow: describe what you need and get pack suggestions assembled for you instead of browsing the whole catalog.
The storefront now renders on the server before it reaches your browser: quicker first paint on mid-range phones, and links that unfurl properly when shared.
Past and in-flight orders listed on your dashboard, with a detail view for each. No digging through email threads to find what you ordered.
The full order flow, from cart to confirmation, now works end to end on the platform. No back-and-forth over email to get an order in.
Browse individual swag products with bulk pricing, and open any product to see the details before adding it to an order.